Revolutionize Your Data Tracking: Learn How To Manage Multiple Google Analytics Accounts Like a Pro!

If you’re a digital marketer or website owner, you’re probably familiar with Google Analytics - the popular web analytics service offered by Google. Google Analytics is a powerful tool that can help you gain valuable insights into your website’s performance and user behavior. However, what do you do when you have multiple websites to track or multiple subdomains to track on one website? Managing multiple Google Analytics accounts can be overwhelming, but we’re here to help you make the transition smoother.

In this article, we’ll go through some tips and tricks to help you manage multiple Google Analytics accounts like a pro!

Understand Google Analytics Accounts Structure

Before we dive into the management aspect of Google Analytics accounts, it’s important to understand the structure of accounts. Here are the three types of Google Analytics accounts:

1. Individual Account

An individual account is used by one person to manage one or multiple Google Analytics properties.

2. Company Account

A company account is used by a company to manage one or multiple Google Analytics accounts.

3. Google 10 Account

Google 10 accounts are larger accounts with access to 10 or more properties.

Linking Multiple Google Analytics Accounts

If you have multiple properties or subdomains on one website, you can link them to one Google Analytics account. Here’s how:

1. Create a new property

The first step is to create a new property in your Google Analytics account.

2. Get the tracking code for the new property

After creating a new property, you’ll be given a tracking code unique to that property.

3. Add tracking code to your website

Copy and paste your new tracking code to your website’s source code.

4. Verify your tracking code

After adding your tracking code, you need to verify that it’s working by going to the Admin section in your Google Analytics account and checking the real-time data.

5. Create a new view for the second website

In your new property, you can create a new view for the second website by going to the Admin section and selecting “Create View.”

In the Admin section, select “View Settings” for the second website’s view and click “Copy View.”

7. Finish and verify

Once you have completed all the steps, you can verify the success of the link by checking the real-time data for the second view.

Use The Google Analytics API

The Google Analytics API (application programming interface) allows you to access the data in your Google Analytics account and use it with other applications or tools. With the API, you can automatically pull data and create custom reports to blend data from multiple Google Analytics accounts.

Assign User Permissions

If you have a team of marketers or analysts, it’s best to assign user permissions for each Google Analytics account to help manage and secure data. In the Admin panel, you can manage user permissions and grant access to the accounts and properties that team members need.

Group Google Analytics Accounts

If you have multiple Google Analytics accounts, you can group them together for easy management. In the Admin panel, select “Account Settings,” and then click “Edit” under “Account Grouping.” You can then create new groups for your accounts by selecting “Create Account Group” and choosing which accounts you want to group together.

Conclusion

Managing multiple Google Analytics accounts can seem difficult, but with the tips and tricks above, it can be a breeze. Whether you’re linking accounts to one property, using the API to create custom reporting solutions or assigning users to manage accounts, these tricks will help you streamline your processes and make informed decisions based on your data. Start revolutionizing your data tracking by mastering your Google Analytics accounts today!

If you are a blogger or a webmaster, you must be using Google analytics to get detailed data about your blog. Undisputedly, It’s the best free web analytics software out there and provides you with valuable information about how your site is performing in search engines and which sites are sending you traffic etc.

If you want to check your Google analytics data from desktop, then here is a very good Adobe Air app called Trakkboard. It let’s you check Google analytics data of different website accounts from your desktop. You do not have to keep your browser open all the time and be logged in at Google Analytics anymore.

How to Download Trakkboard

In order to download the Adobe Air application, you have to first register with the site. Just head over to this page and submit your email address to request a key.

Hit the “request Key” button and you will receive an email containing the verification link to verify your email address. Click the verification link and you are done with verifying your email address.

Once you click the link, you will be redirected to a page containing your Trakkboard license key. After that click the “install now” button and the application will start  to install Trakkboard in your computer.

Immediately after the installation you will receive another email containing your Trakkboard license key. Do not lose this License key as you will need it to start the desktop application.

That concludes the installation part. Now let’s see what Trakkboard has to offer.

How to use Trakkboard to View Google Analytics reports from Desktop

After the installation is complete start the application and put the Trakkboard license key and hit next.

The next step involves choosing a password for Trakkboard. This password is not your Google analytics account password. Instead, this password is used to protect your Trakkboard data in case anyone else wants to sneak peak into it.

After choosing your password, you have to enter your Google analytics account details. This will be used to Login to your Google analytics account and let you see the website data from desktop. If you have multiple Analytics account, don’t worry as you can always add another account later on.

That’s it. Hit the Finish registration button to complete the installation. Now you are ready to use this amazing software.

Using Trakkboard – Features , Widgets and Interface

The entire Trakkboard interface works in widgets. You have to select a website profile from the upper bar and select the corresponding widgets to display them into the application.

Just select a time span and the widget type. After that click save and your widget is placed in the application panel. Here is how the Trakkboard panel looks with all the custom widgets set up.

You can drag and drop widgets to your preferred locations. If you feel the application is getting cluttered with too many widgets, you can always open a new tab and organize your data.

Available Widgets in Trakkboard

There are quite a number of widgets to choose from. And they are :

  • Total visits over a definite time span.
  • Total number of page views
  • Traffic sources
  • Medium
  • Top Keywords
  • Bounce rate
  • Time on site

I guess all these features are more than sufficient for you to analyze the data. However the benchmarking feature hasn’t been implemented yet.

Adding a New Google Analytics account

If you have multiple Google analytics accounts, then you can add them up from the control center.

Well that’s about it. Have you tried out the new desktop client for Google Analytics ? tell us what you think about it.

Soumen is the founder/author for Ampercent, a tech blog that writes on computer tricks, free online tools & software guides.

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